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Making rapid research a reality - Devin Harold, Director of UX Research, Financial Services at Capital One

Insights Unlocked

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Rapid Research - What Are the Pitfalls to Avoid?

You have to be careful what it is that you determine to be in scope for rapid research. You don't want to accidentally cannibalize the work that your team does want to do. Here at Capital One, we have a lot of compliance-based requirements and legal approval. So again, intentionality is the name of the game with how and where you decide to do rapid research.

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