031 | Building brands bottom-up balancing Nordic minimalism with Italian flair | with Joonas Mäkilä, Co-founder of Mother's Milk Beverages (Helsinki, FI & Prague, CZ)
MAFFEO DRINKS
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Mixing Tradition with Creativity
This chapter explores the balance between classic cocktails and innovative drink combinations, highlighting the need for versatility in offerings to appeal to a broad audience. It emphasizes the role of seasonal trends, branding, and creative adaptation in ensuring spirits remain relevant for various occasions.
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