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Charles Nessler’s Permanent Waves

Stuff You Missed in History Class

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The Rise of the Permanent Wave

This chapter explores the historical quest for permanent hair curling, featuring a 1909 incident in Australia that sparked public interest in x-ray treatments. Highlighting the journey of a pioneering hairdresser who brought the permanent wave to New York, it details the initial challenges and eventual triumphs in establishing this beauty trend. The chapter also examines how this innovation shaped beauty standards and led to the development of a thriving hair care industry.

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