8min chapter

Investing Unscripted cover image

134. John Rotonti’s Search for Quality and Value

Investing Unscripted

CHAPTER

Balancing History and Future in Business Valuation

This chapter explores the complexities of valuing businesses by analyzing historical performance while considering future potential. The discussion emphasizes the importance of free cash flow, Total Shareholder Return, and the challenges investors face in predicting stock performance amidst market cycles.

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