12min chapter

The Big Story cover image

Can you still trust Google's search results?

The Big Story

CHAPTER

Exploring HouseFresh and the Air Quality Industry

Discussion on HouseFresh website specializing in indoor air quality with advice on allergies, asthma triggers, and air purifiers. Concerns raised about Google rankings and lack of proper testing in popular brand recommendations. Insights into product recommendation lists and the shift in advertising models from traditional magazines to online commerce content.

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