The Process to Finding PMF by fmr Founder PM at ByteDance/TikTok
The Product Podcast
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Product Find Product Market Fit - It's a Process.
The third area is to make a dream come true. Class pass, when they first started out, you can go to studios unlimited times a month and then became unprofitable. Don't be too discouraged when you launch it, thinking it's going to work and it doesn't. Try to go into the saviors that we mentioned before, existing user behavior. You can kind of make a dream comes true in a product and that itself can really help get a lot of traction in the early days.
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