The rapid rise of specialty coffee in India
5THWAVE - The Business of Coffee and Hospitality
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The Future of Blu-Tokai Coffee
In India, tea is considered more of the everyday common thing. We've tried partnering with a lot of tea companies, but it just hasn't really worked out because people who come to our cafes don't really come for the tea and aren't really open to trying it. Indian coffee is really underappreciated globally. It's very rare that you walk into a coffee shop in other parts of the world and see an Indian coffee on the menu.
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