4min chapter

Grit cover image

CMO Attentive, Sara Varni: Cold Beer and Cheeseburgers

Grit

CHAPTER

The Precursor to Humility

Marketing is all about setting up a plan, communicating that plan and coming back and saying, here's where we hit it. Ye, you've got to have some humility. People get themselves in trouble because of a lack of self awareness. And i think people always have to remember that at the other day, you're selling something. You are trying to get people excited about something. I don't like when people kind of half ask, tuff, what does that look like? How do you know? It takes away from your marketing being memorable and telling a story. There is an element of oppiness which could be somewhat about ability, and not just about work ethic.

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