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Move Fast or Go Slow?: On the Stages of the Product Life Cycle

Catalyst Podcast

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The Path of Uncertainty in the Greenfield Project

The funnel, I think it's the funnel of uncertainty, what's it called? The code of uncertainty, right? It gets sort of narrower as you go along. And then as you get closer and closer to the destination, right? Because it's very clear, we just got to put one foot in front of the other. We got to get on this train.

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