249 - Back to Basics: How to Properly Capture Demand | Demand Gen Live S2 x69
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How to Get People to Buy Email Fishing Software
Many companies don't know how to convert search results into sales leads. Ant says they should be able to give people the opportunity to take an action that allies with what they want to do. He recommends simplifying their sales territories and thinking about this fall process in a way that makes sense for qualified buyers.
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