
#9: Martin Lindstrøm—Embrace Empathy to Grow Your Business
The StoryBrand Podcast
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Are We Really Andpathetic?
"It can be very easy for those of us who see ourselves as leaders or lead organizations, to get into an ivory tower pretty quickly," he says. "I'm amazed at how quickly i forgot how hard it is for many people to just make their mortgage, just make their rent." He adds: "That definition helped me realize that and now i've done a lot not to forget"
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