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E031: One month countdown to BFCM: What We're Working On Right Now To Maximise Success

Marketing Operators

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Beverages and Grocery Adventures

This chapter delves into the speakers' experiences with beverage preferences, particularly probiotic sodas and sugar-free options. They share anecdotes from a recent grocery store visit, emphasizing the joy of discovering unique healthy products and the influence of premium grocery shopping on consumer habits. Additionally, they discuss the pricing dynamics of specialty food items and the marketing strategies behind new health-focused products.

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