#308 How To Build A Go-To-Market Strategy (GTM) - Andrew Davies
Breaking B2B - B2B Marketing & Demand Generation Podcast
00:00
How to Deal With Customer Churn
The SaaS space has seen an increase in churn firstly in the consumer side and D2C and then in the business to business side as well. It's almost always easier to upsell a happy customer to something new from you than is to go win a new customer. We actually have a product that helps automatically reduce churn there's a product called retain. There are a whole bunch of retention specialists in our business that can talk about this in great depth.
Transcript
Play full episode
