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202. Making Communication Memorable with Matt Abrahams
The Greg McKeown Podcast
The Importance of Having a Goal
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Having a goal is critical. So many of us are victimized by people who just ramble on and on. If it's relevant and salient, then people will connect to it or at least give you an opportunity to connect to them. Structured information is processed more fluently by our brains. We have to connect and validate with what somebody is saying.
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