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Exploring the Concept of Investment and Value
Exploring the concept of investment and value in relation to back pain, discussing the cost of eliminating back pain versus its impact, and considering new directions and expanding offerings.
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Welcome to another episode of Do The Impossible.
In this episode, we’re joined by Dean Pohlman, an E-RYT 200 certified yoga instructor and the founder of Man Flow Yoga. Dean is widely considered to be an authority on Yoga for Men. He has worked with physical therapists to create yoga programs for back health and spinal recovery. His workouts and programs have been used by professional and collegiate athletes, athletic trainers, and personal trainers; and have been recommended by physical therapists, doctors, chiropractors, and other medical professionals.
Dean is a successfully published author through DK Publishing (Yoga Fitness for Men), selling 35,000 copies worldwide in English, French, and German; in addition to being a co-producer of the Body by Yoga DVD Series, which has sold over 40,000 copies on Amazon since its release in 2016.
Dean opens up about the fulfillment he finds in receiving feedback through email and sales data. We discuss the lack of personal interaction in his role and the absence of direct feedback from customers. Dean also shares his hesitations about offering a high ticket offer, doubting his ability to provide enough value.
Join us as we dive deep into Dean's journey of discovery and explore how they are navigating the challenges of aligning their values, finding his worth, and creating a more fulfilling and profitable experience for their customers. Stay tuned for an enlightening conversation filled with insights, strategies, and the power of belief.
Key Takeaways:
[00:02:26] Fun realization led to an advertising halt, and discussions on high-ticket offers with low-ticket leads.
[00:06:20] Varied expectations on coaching; considering group program.
[00:09:01] Membership models, group programs, one-on-one coaching, community.
[00:11:04] Options for coaching program to consider: group or live, based on demand; exploring preferences and seeing improvement.
[00:17:04] Interactions with customers valuable despite challenges.
[00:19:37] Small group, tracking, doubling income, time management.
[00:23:50] Uncertainty arises when time frames are mentioned.
[00:27:10] Reality is shaped by mindset and frame.
[00:31:03] Frame shifting aids in overcoming old beliefs. Belief in oneself is crucial. Alignment requires identifying resistance. Past beliefs hinder alignment and progress. Doubling income is attainable, though uncertain.
[00:31:54] Higher frequency version of you finds certainty.
[00:35:20] Adapting for growth and new experiences required.
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Do the Impossible is a weekly podcast with Jason Drees that focuses on helping you align your mindset for success. Follow so you never miss an episode!
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