You Can't Lake. It's Not a Sprint.

Hiring an agency is far cheaper than building your own internal mediat buying team, says Jonathan Bigt. The other thing that i thinkt you get with an agency is you basically plug in and can run - like when you hire somebody men, eventually you're goin to manage them. And then if you want to pontificate or elaborate, free. You gos ready. Bump up a bom. All right, boys, you made it. Put on your armor. So now it's time for rapid fire. We'll start with jonathan, and then we'll go daniel, for their answers.