3min chapter

The Pathless Path with Paul Millerd cover image

#123 McKinsey Partner to Indie Freelancer - Adam Braff on writing online, the gig economy, consulting skills, consulting

The Pathless Path with Paul Millerd

CHAPTER

Turning Data Into Insights

J.P. Morgan Chase had 60 million customers across all of their different consumer products, checking accounts and credit cards. What I was taking from the McKinsey days was a little bit about customer experience but much more about data and analytics. The first thing is you have to define success, define the problem and figure out what kind of insights can actually be useful.

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