After w so i started my career as a, you know, inchbect founder to three companies wide. And then found myself working in v c in london. As i was working with the portfolio founders, i wanted a channel to kind of consolidate my ideas. So i turned to am to stop blogging those ideas and that's how it started. But interestingly, one of the learnings that happened to me very quickly as i got into v c was that going into companies with a sort of consulting minset doesn't always work out. One of the first lessons i learnt was it's actually better to take a coaching approach than a consulting,. A roadan essay called y founders need coaches

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