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Episode 8: Garrett McGrath of Magnite on Sandbox and the CMA

The Monopoly Report

CHAPTER

Navigating API Development and Regulatory Challenges in Ad Tech

This chapter explores the intricate issues related to API development within the W3C, emphasizing the difficulties encountered and the CMA's investigation into Google's third-party cookie changes. It also examines global privacy perceptions and the possible anti-competitive practices in Google's API strategy, raising questions about the CMA's effectiveness in understanding the ad tech landscape.

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