2min chapter

The Prof G Pod with Scott Galloway cover image

Masculinity, Media, and How to Citizen – with Baratunde Thurston

The Prof G Pod with Scott Galloway

CHAPTER

What Do You Think Will Happen to TikTok?

You've had some thoughts on TikTok and specifically what might happen to the creator economy of TikTok where to be banned in the US. Odds, I still think are low, though it feels like this inevitable creep, but I think a full man is going to be really hard. The immediate winners will be those who kind of catch that usage and demand. It'll be Snapchat. We'll get a boost because Instagram is just a copy of TikTok at this point.

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