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The UFC's Future
I don't expect the UFC to be able to effectively promote 600 fighters. There are very few on some of these cards that you actually can get hype for. And I think it's all kicked off really when the UFC got its TV deal with ESPN or is it a TV deal? Most people watch it through their apps. But yeah, they did deal with ESPN and it's very similar to what WWE got when WWE's programming was just absolute worst. They get the set number of viewers every week. It's an awesome thing to have. You put your business in great position. You're protected for X number of years. The only downside of course is that with that set amount of money