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66 // Business of apps with Markus Müller-Simhofer
Metamuse
Is Freemium a Good Idea?
The company is doing a freemium model where you can basically try the app initially with some kind of limits and then choose to sign up for a subscription. We are still reviewing if we might want to change that in the future because the app store has the problem when you only see that the app is basically free. You can download it for free, but there is no good communication. What the real business model behind an app is before they actually launched them.
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