
WARC x Cannes Lions: Future of Strategy
The WARC Podcast
00:00
The Role of Diversity, Equity and Inclusion in Marketing
We're seeing the definition of influence evolve and this market mature in a very real way. Creators play a huge role in connecting brands with not only the fans of the creator, but also more content around a specific interest or community of fans. Brands see that as a real opportunity to get more meaningful engagement from consumers into their products and categories. And what's the next theme that you've been hearing about? So I put here diversity gets real. That is a really good summary of conversations around diversity, equity and inclusion this week.
Transcript
Play full episode