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Episode 119:🚨Blockbuster episode🚨The Google antitrust ruling + Mark Zagorski on what the critics have wrong about DoubleVerify

Marketecture: Get Smart. Fast.

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Navigating Challenges in the Advertising Ecosystem

The speakers address the persistent issues within the advertising ecosystem, highlighting the necessity for vigilance against problematic elements and their team's commitment to safeguarding advertising effectiveness. They also reflect on external critiques and underscore the importance of collaboration to counter misrepresentations that hinder progress in the industry.

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