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273: Superstar Speaking

The Selling Show

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The Power of Speaking as a Business Development Tool

In our sales training we call this the sale of the moment. Make them feel good about being there. The second concept, though, is story telling. Those two, if you didn't do anything else, and you just did those two, you'll reach further than most business speakers. They'll trust to wiacual av to but bhey'll trust on report first, always.

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