Trust First Pricing Principles
Staying Solo
00:00
How to Build Trust in Your Business With Extended Payment Plans
Payment plans should never be used as a way to generate additional revenue. I personally would rather absorb the minimal fees resulting from payment processing and the occasional failed payment, than start off a working relationship with feeling punished by a payment plan. Principle number three is fair pricing based on actual value. If your programme or offer is priced in such a way that is inaccessible for the majority of your audience, maybe you need to look at your over all pricing.
Transcript
Play full episode
