How Did You Get to That Space of Pivoting?

I heard you say that you actually had a rough 20 19. I can see how also, as you are building out the brand, not like now that you realize that, ok, it's happening organically, so now let me take some time to shape it into what i want it to be and who i want the brand to be. How did you go about, like, getting to that space of pivoting while also holding on to being able to salvage brand partnerships and relationships to make sure that your team was oka? It's such a big question. And i learned so much in those six months of early covid days, like i'd say, march through, like aug

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