
Stefan Georgi
Geniuses Of Copywriting
Do You Knowt Happens When You Can't Find Any Unique Mechanism?
A, is just had to find, sometimes a product doesn't have one. I mean, i'm generally personally trying not to ever doou thing for those products. But if ouf you're doing anything at all unique, then why the fulkir your selling that? And so in that sort of situation as well, you can a, sometimes a story can can, a really strong discovery story,. can substitute for the unique mechanism, right? So you can that wold be the one way we get around it if there's not a unique mechanism here!
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