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2min chapter
#48: Strategy for Future Product Positioning with April Dunford
100 Product Strategies
Emphasizing the Importance of Building Products to Solve Business Problems
This chapter emphasizes the importance of developing products that address specific business challenges and have a clear commercial potential, rather than solely focusing on creating trendy or cool products. It underlines the need to consider how a product will contribute to a business's financial success by either increasing revenue or reducing costs.
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