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Conquer or Crumble: How's Your Prospecting Going? [Episode 216]
The Perfect RIA
How to Accelerate Your Financial Planning
If I am not risking a no, it is not prospecting. If you want the chance to hear a yes, you have to risk hearing a no. No, this doesn't necessarily mean you need to start cold calling people. But even Michael with your PYFR, you're reaching out to your audience and hey, we're going to have this event. And then you're showing up at events and hey, would you like to meet with me? These are all chances to hear yes, which is also a risk to hear no.
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