4min chapter

The Content Strategy Podcast cover image

Episode 49: Sarah Winters - Unpacking content strategy and content design

The Content Strategy Podcast

CHAPTER

What Would a Content Strategist Do?

The term content design came from changing government's community conversations around what we as a content team should be doing. So I think also that there is particularly over here, I'm not sure if it's the same over there, but there is just this gap between what your title is and what you do. It creates such a massive headache for organizations who are trying to recruit for the right skill set or find work that matches their skills.

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