SaaS

In SaaS when you acquire customer in B2B SaaS they often become worth more to you over time so the LTV is just astronomical. Ollie pop keywords on Google for a long while which is interesting considering yeah like AOV is not super high but I guess that makes sense right it's SaaS. There aren't as many growth methods for consumer brands that are not paid fascinating it's usually just under brand or marketing and there's some brands that I've talked to that do it but I think that's something I'd love to see more of whether that's the influencer team whether that's like SEOinteresting.