4min chapter

TRAINED cover image

Judson Brewer, MD, PhD | Unwinding Unhealthy Habits

TRAINED

CHAPTER

Peanut Butter Cups and Gummy Worms

The food industry is really good at engineering stuff to be addictive. The reward kind of goes away quickly, right? You start to feel like you ate too much. And so I think a question for you then would be after we eat the bag of gummy worms, the whole carton of peanut butter cups.

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