2min chapter

The Bootstrapped Founder cover image

51: Finding an Audience for Your Side Business

The Bootstrapped Founder

CHAPTER

How to Find a Good Audience for a Bootstep Business

The more agency and reliable budgets you find in an audience, the better. For boot trappers, a market has to be both large enough to sustain your business and small enough not to attract giant competitors immediately. To be able to find this goldi lock sown, you will need to know how big your business will have to be to support you. for some founders, this will be ten thousand bucks a month in atetax earnings. If tat's the consensus within the communities you find, beware, you might run into walls trying to convince people to exchange money for services here. And then we are finally at the last step. Find out if this market can sustain a business,.

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