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#549 - Mark Bell - Stop Being Shamed Out Of Your Competitive Edge
Modern Wisdom
The Paradox of Choice
The paradox of choice suggests that it looks fantastic when you give people a ton of different options because it allows them to choose an option which is closer to the precise thing that they actually wanted. I find I learned this stat about jam right so when there were fewer types of jam I was like peanut butter and jelly type stuff correct. Well think about the challenges that people face when they don't have those different opportunities when they don’t at a young age get given all of those but then on the flip side I think that the pendulum swings back too far, we now have the paradox of choice.
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