The Efficient Advisor: Tactical Business Advice for Financial Planners  cover image

011: How to ACTUALLY Get Referrals from CPAs, Attorneys & Other Professionals with guest Michelle Klisanich

The Efficient Advisor: Tactical Business Advice for Financial Planners

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How to Create an Ideal Client Avatar

The efficient advisor has created a piece specifically for divorce attorneys. She talks about how to create an ideal client avatar over time. Michelle: I've got some friends who have young children that are terrified of going to the dentist. And if you've got someone who literally like, that's like their main jam is providing a environment for small children that makes them feel comfortable, puts the parent at ease.

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