The Amp cover image

2022 and beyond: Key trends across TV, Games, and Sports.

The Amp

00:00

The Rise of Cross-Medium IP: Strategies for Engaging Audiences

This chapter examines the trend of adapting video games into shows and movies, highlighting the benefits for content studios in leveraging established franchises. It also discusses how this phenomenon boosts engagement for video game companies and addresses IP shortages in the entertainment industry.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app