In this episode of the Grow A Small Business Podcast, host Troy Trewin interviews Andrew Griffiths as he shares his journey from a rough childhood to buying a dive shop at 17, making major mistakes, and eventually mastering business growth. He built a marketing company to multimillion-dollar success, survived partner betrayals, and later found his true passion in writing and speaking. With 14 bestselling books and over a thousand presentations in 25 countries worldwide, he focuses on helping small business owners build financial resilience and charge what they're worth. Andrew's focus is helping business owners to redefine success on their own terms, embrace what makes them truly unique, master the art of strategic storytelling and get as close as you can to your customers. His story is an inspiring example of resilience, reinvention, and long-term entrepreneurial thinking. Andrew's latest bestselling book "Someone has to be the most expensive why not make it you?" is transforming businesses across every industry, in every corner of the planet. Why would you wait any longer to start living the lifestyle you signed up for? Balance your health, wealth, relationships and business growth. And focus your time and energy and make the most of this year. Let's get into it by clicking here.

Troy delves into our guest's startup journey, their perception of success, industry reconsideration, and the pivotal stress point during business expansion. They discuss the joys of small business growth, vital entrepreneurial habits, and strategies for team building, encompassing wins, blunders, and invaluable advice. And a snapshot of the final five Grow A Small Business Questions:

What do you think is the hardest thing in growing a small business? According to Andrew Griffiths, the hardest part of growing a small business is managing cash and money. He explained that in his early years, dealing with financial pressure and cash flow was the toughest challenge he faced while scaling his business.
What's your favorite business book that has helped you the most? Andrew Griffiths' favorite business book—the one that helped him the most — is "How to Win Friends and Influence People" by Dale Carnegie.
Are there any great podcasts or online learning resources you'd recommend to help grow a small business? According to Andrew Griffiths, while he consumes a wide range of learning material, one of the online learning resources he personally values is the work of Brendan Burchard, whose programs and coaching have influenced his professional development.
What tool or resource would you recommend to grow a small business? According to Andrew Griffiths, a simple but powerful tool he recommends for growing a small business is your phone, using it to regularly record videos and communicate directly with customers to build stronger engagement and visibility.
What advice would you give yourself on day one of starting out in business? Andrew Griffiths says that if he could give advice to himself on day one of starting his business, he would tell himself to trust his intuition, because many of the business mistakes he made over the years were situations where his gut was right, but he ignored it and let logic overrule it.

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Quotable quotes from our special Grow A Small Business podcast guest: Constant learning makes business owners more resilient and ready for constant reinvention – Andrew Griffiths

Customer proximity is the ultimate strategy because loyal customers can sustain your business through anything – Andrew Griffiths

Trust your intuition in business, because it will guide you more accurately than logic alone – Andrew Griffiths

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