The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified cover image

468. When Product-Market-Fit Isn’t Enough: The Hidden Forces Behind Brand Loyalty, Gravity, and Increasing Consumer Spend (Shamin Walsh)

The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified

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Navigating Consumer Investment Strategies in Venture Capital

This chapter explores the intricacies of consumer investing and the financial strategies that lead to high returns in venture capital. It emphasizes early investment in consumer brands, the challenges faced by large funds, and the importance of success metrics and strategic acquisitions.

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