Making Data-Driven Decisions with Dan Temby, President of Proove Intelligence
Modern CTO
00:00
How to Track Calls to the Yellow Pages Using the Telephone?
Coal tracking, ah, is a it's a whole industry right? And a, there are a lot of players. We partner with a few very big ones. Ah, it's quite fascinating how you can get really detailed attribution for all types of marketing activities. A, using the telephone, either through, know, ip base communication or traditional telephony. But yet, it's found right down keyboard level stuff that can help you understand hat ged people to actually place that phone coll or engage with youo,. It's really a fascinating space.
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