EP 394: Self Help, LLC: The Paradox of Self-Help Expertise with Patrick Sheehan
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The Rise of Distributed Trust in the Self-Help Industry
Tara McMullen: We tend to focus on outreach, upping your name recognition. But trust? It can seem that trust is simply the logical extension of being known and being liked. She says there have only been three eras of trust throughout all of human history. Now finally, we're entering the era of distributed trust, she says. The self-help industry has relied on this distributed trust dynamic for a long time.
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