Most of the traditional advice around habits and linear behaviors is misleading. Why do people cling to habits that don't serve them? Well, habits wire in as a function of emotion. And so it's actually a kind of neutral activity then for human beings to simply wire in the goods and wire out the bad. Yeah. What I'm explaining in tiny habits for the first time systematically is this is how habits form. It's a natural human process that involves the brain. Here's how you hack it.
BJ Fogg is a pioneering research psychologist and founder of the iconic Behavior Design Lab at Stanford which has taught everyone from the founders of Instagram to the leading technology ethicist Tristan Harris. In this episode Fogg speaks to Carl Miller about his new book Tiny Habits, how he cracked the code of habit formation and the potential dangers of unleashing behaviour design on the world. See more about the book here: https://www.amazon.co.uk/Best-Sellers-Books/zgbs/books
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