Mixed Signals from Semafor Media cover image

Pablo Torre on ESPN, investigating LeBron, and becoming the New York Times' first 'creator'

Mixed Signals from Semafor Media

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The New Era of Media Collaboration

This chapter explores the evolving role of independent creators in traditional journalism through a significant partnership between the New York Times and a new content creator. It examines the shift in business models within the media industry, highlighting the challenges and changes faced by journalists as they adapt to modern content creation and personal branding.

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