You Are Not So Smart cover image

225 - Blindsight and Neuromarketing

You Are Not So Smart

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The Rolex Watch Face Is Mid-Limanll Ito

Every watch ad you see, whether it's video, print ater or bill board, the is going to be ten, ten plus o minus a minute. The world eventually becomes shaped by our minds, but the consumer is sort of voting with their mid liminala conscious processing of information. Casinos make sure that there is no disharmony among the slot machines. You have to tune every machine to the same note otherwise you gat this disharmonic weirdnes. But ultimately, not a lot of marketing teams understand the nora science behind these great experiences.

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