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Organic growth strategies for creators with Kevin Indig

Creators On Air

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How to Measure Product Market Fit and Retention

How does growth differ between companies who already have a product versus, for example, creators who are growing audience but don't necessarily know what their business looks like yet? "Product market fit" is super important. Does it grow organically? So does your newsletter or whatever you create does it grow without you going out and spreading the word that is a super strong indicator of product market fit," he says.

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