PK 196: Marketing for Artists with Cindy Hohman
Pencil Kings | Inspiring Artist Interviews with Today's Best Artists
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The Importance of Being Unique
I have a six week course or six module course that I've built that teaches, it really teaches the fundamentals because I teach marketing at the university level as well. So this is really my academic side says, here are the things you need to learn about marketing. But then what I do in addition is I do coaching calls twice a month. And in those coaching calls, that's when I say, okay, you're a unique situation. Your ideal buyer is X. So let's talk about how we find them. If your audience is 75 years old and above or CEOs, you know, six or seven figure income CEOs, you're not going to find them on Instagram, ignore Instagram
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