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Ep. 48: Business Strategy Design with Alen Faljic Reveals All!

UX for AI

CHAPTER

The Importance of Understanding Competitors

"We need to understand all the options they have available for a certain product or service we designing, and then understand what makes those competitors good and bad," he says. "One of the worst things we can do is like, oh, we find a user need ... but then it plays into the advantage of another product that's already out there."

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