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Event-Led Growth and Customer Education with Mark Kilens (Airmeet)
The Long Game
How Do You Qualify for a Marketing Position?
Every executive every CMO he knows has this like either conscious or unconscious roll it up to people they want to work with and they carry that with them through their career right so that's something we've started consciously doing. For me it comes to the character. I looked to hire for character and a lot less skill. Yeah skill is definitely important so I'm not going to like just completely discount skill. Character is the ultimate thing that I look forSo I ask questions like hey describe to me one of your personal values or principles what is it who taught it to you and how do you live your life by it. It's one of my go to interview Questions but based off that question that
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