The Era of Web3 with Brian Schmitt of Icon Technology Studio
Music Tectonics
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The Matrix: A New Approach to Music Technology
We're using technology and art as levers to help make this happen. We did a challenge where we created 100,000 avatars that people purchased. And then with the avatars that they owned, it became an interactive experience online of whether they took a red pill or a blue pill. It's really interesting because from an art perspective, we're then able to think about imaging a character in one state versus another. And it's from the universe of the Matrix. So we have something to base it on.
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