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Law Firm Marketing — How Much Should Your Associates Be Doing?

Lunch Hour Legal Marketing

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From Law to Entrepreneurship: A Personal Journey

In this chapter, speakers share their backgrounds and the transitions in their careers from law to entrepreneurship, reflecting on their educational experiences and personal anecdotes. They discuss the challenges of shifting from practicing law to creating a business, emphasizing the role of family and mentors in shaping their values. The dialogue also highlights the importance of aligning marketing efforts with business outcomes, particularly for law firms navigating the complexities of SEO and client relationships.

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